Skip to main content

UGC for Retail
brands

India's top UGC agency for retail brands. We create authentic shopping hauls, in-store experiences, and product discovery videos that drive both foot traffic and online conversions.

2.4M
Views
340K
Likes
89K
Shares
@theugcagency
24.5K
1.2K
892
@arjun.ugc
18.3K
943
567

Authentic UGC that helps Indian brands scale

Our team delivers high-converting UGC videos for brands across India.

+50
Trusted across
+300%
Engagement
2.7M
Monthly reach
@priya.creates
5.6% Conversion
@arjun.ugc
Purpose

Shopping content that drives both clicks and footfall.

Real shoppers sharing real in-store discoveries — the content that bridges online engagement with offline purchases.

Why Choose Us

Built for retail brands who want omnichannel impact

We produce authentic shopping experiences and haul content that drives foot traffic, online sales, and brand loyalty for retail chains.

Get UGC Now

UGC that drives store visits and clicks

Authentic shopping hauls and in-store discoveries that make viewers want to visit your stores and shop your collections.

3.2x
Avg. engagement
89%
Growth rate
2.8M
Monthly reach

Retail content for the digital-first shopper

Real shoppers showing real finds — the content that turns online browsers into in-store buyers.

91%
Watch rate
4.5x
Share rate
145+
Viral videos

Where shopping joy meets
authentic content

A showcase of our best retail UGC — hauls, in-store experiences, and product discoveries.

Beauty & Skincare+340% conversions
Food & Beverages+520% engagement
Fitness & Wellness+210% reach
Home & Lifestyle+680% ROAS

What retail brands say
after working with us

Real results from brands we've produced UGC for.

"The UGC videos they produced felt so authentic, our ad ROAS jumped 3x. Best investment for our brand."

Priya Sharma
Founder, GlowSkin India

"The UGC videos they delivered outperformed our studio ads by 5x. They truly understand the Indian audience."

Arjun Mehta
Marketing Head, Wakefit

"The UGC Agency produced videos that perfectly captured our brand voice. Our Instagram ads now convert like crazy. Total game-changer."

Sneha Patel
Co-founder, NuaWoman

"We needed relatable content for our mattress launch. The UGC they delivered drove 10x ROI on Meta ads."

Rohan Kapoor
CEO, Duroflex

"Their team understands exactly what works for Indian audiences. The UGC reels they made for us went viral on Instagram."

Ananya Desai
Brand Manager, Curious Cub

"The UGC videos they produced felt so authentic, our ad ROAS jumped 3x. Best investment for our brand."

Priya Sharma
Founder, GlowSkin India

"The UGC videos they delivered outperformed our studio ads by 5x. They truly understand the Indian audience."

Arjun Mehta
Marketing Head, Wakefit

"The UGC Agency produced videos that perfectly captured our brand voice. Our Instagram ads now convert like crazy. Total game-changer."

Sneha Patel
Co-founder, NuaWoman

"We needed relatable content for our mattress launch. The UGC they delivered drove 10x ROI on Meta ads."

Rohan Kapoor
CEO, Duroflex

"Their team understands exactly what works for Indian audiences. The UGC reels they made for us went viral on Instagram."

Ananya Desai
Brand Manager, Curious Cub

"Every UGC reel they produced outperformed our in-house content. Perfect for the Indian market."

Vikram Singh
Brand Manager, Skore

"We switched from studio shoots to their UGC production and saw our CPAs drop by 60%. Outstanding quality every time."

Kavya Nair
Head of Growth, The Sleep Company

"Professional and results-driven. Our organic content now looks like real customer reviews. Brilliant work."

Rahul Joshi
Founder, Two Brothers Organic

"The consistency of their UGC is remarkable. Every video feels authentic and converts really well on our website."

Meera Iyer
Growth Head, Innovist

"Best investment for our brand's performance marketing. UGC ads lowered our CAC by 40%. Highly recommend."

Aditya Rao
CMO, FanCode

"Every UGC reel they produced outperformed our in-house content. Perfect for the Indian market."

Vikram Singh
Brand Manager, Skore

"We switched from studio shoots to their UGC production and saw our CPAs drop by 60%. Outstanding quality every time."

Kavya Nair
Head of Growth, The Sleep Company

"Professional and results-driven. Our organic content now looks like real customer reviews. Brilliant work."

Rahul Joshi
Founder, Two Brothers Organic

"The consistency of their UGC is remarkable. Every video feels authentic and converts really well on our website."

Meera Iyer
Growth Head, Innovist

"Best investment for our brand's performance marketing. UGC ads lowered our CAC by 40%. Highly recommend."

Aditya Rao
CMO, FanCode

Here's how we deliver
high-converting retail UGC

Our proven 4-step process delivers authentic UGC for brands across industries.

1

Brand Brief & Strategy

We understand your brand, target audience, and campaign goals to create a tailored UGC production brief.

2

Script & Storyboard

Our team writes scripts and storyboards tailored to your brand's vibe, niche, and target Indian audience.

3

Content Production

We shoot authentic, scroll-stopping UGC — unboxings, testimonials, how-tos, and lifestyle content that converts.

4

Deliver & Optimize

You receive ready-to-use UGC assets with full usage rights. We track ad performance and iterate for better results.

Follower Growth

+127% avg.
JanFebMarAprMayJunJulAugSepOctNovDec
847K
+12.4K

Why Choose
The UGC Agency

See how we stack up against alternatives for your UGC content needs.

Feature
The UGC Agency
Freelancers
DIY / Marketplace
Content Quality
Studio-grade UGC
Inconsistent
Variable
Turnaround
2-3 weeks
4-8 weeks
2-6 weeks
Cost Per Video
₹5K/video
₹8K-25K
₹3K-15K
Strategy Included
Full strategy
Scalability
150+ creators
Limited
Moderate
Usage Rights
Full commercial
Negotiated
Platform-specific

Our Creator
Network

Vetted creators across every niche, ready to produce authentic content for your brand.

Ananya K.
Ananya K.
Beauty
★★★★★
Rohit S.
Rohit S.
Tech
★★★★★
Priya M.
Priya M.
Fashion
★★★★☆
Vikram R.
Vikram R.
Fitness
★★★★★
Neha J.
Neha J.
Food
★★★★★
Arjun S.
Arjun S.
Lifestyle
★★★★☆
Kavita D.
Kavita D.
Home
★★★★★
Ravi P.
Ravi P.
FMCG
★★★★★

Flexible plans
built for growth

Choose the plan that fits your goals. Scale up anytime as your audience grows.

Starter

Perfect for brands testing UGC for the first time.

₹25,000
  • 5 videos × 3 hooks = 15 videos
  • Script included
  • Full commercial usage rights
  • 1 revision per video
  • 9:16 vertical format
Get Started

Growth

For brands scaling UGC across multiple campaigns and platforms.

₹50,000
  • 10 videos × 3 hooks = 30 videos
  • Script + creative brief
  • Full commercial usage rights
  • Ad-ready formats (9:16, 1:1)
  • Bi-weekly strategy calls
Get Started

Scale

Full-service UGC production for brands going all-in.

₹1,00,000
  • 20 videos × 3 hooks = 60 videos
  • Full commercial usage rights
  • Multi-platform UGC strategy
  • Unlimited revisions
  • Weekly strategy calls
  • Dedicated account manager
Get Started

Learn what makes
UGC convert

Tips, strategies, and insights for brands leveraging UGC.

UGC Strategy

Why brands are switching from studio ads to UGC

How authentic UGC videos are outperforming polished studio ads for brands.

Case Study

How a Bangalore skincare brand 3x'd ROAS with UGC ads

A step-by-step breakdown of the UGC strategy that scaled their Meta campaigns.

Industry Insights

Why UGC videos outperform studio ads for growing brands

Data-backed insights on why authentic UGC drives better ROI than traditional ad production.

Frequently Asked Questions
About Retail UGC

Common questions from retail brands about our UGC video production services.

What types of UGC work best for retail brands?
In-store experience videos, shopping hauls, product comparison content, and seasonal finds. Retail UGC bridges the gap between online discovery and in-store or online purchase decisions.
How does UGC drive both online and offline retail sales?
UGC creates aspirational shopping experiences that drive both website traffic and store footfall. Brands using UGC in local ads see 30-45% higher store visit rates compared to standard creative.
Can you create UGC for seasonal retail campaigns?
Yes, we specialize in seasonal content — festive shopping, end-of-season sales, new collection launches, and holiday gift guides. We can produce high volumes quickly for time-sensitive campaigns.
How does UGC support omnichannel retail marketing?
UGC content works across all retail touchpoints — social ads, in-store displays, website product pages, email campaigns, and Google Shopping. One production delivers multi-channel content assets.
What results do retail brands see with UGC campaigns?
Our retail clients average 4.2x ROAS on Meta and see significant improvement in average order value. Haul and styling content drives the highest engagement and purchase intent.
Can UGC help with new store opening promotions?
Absolutely. We create store preview tours, opening day excitement content, and local creator visits. This generates buzz and drives footfall for new retail locations effectively.

Calculate Your Retail UGC ROI

See how much revenue UGC can generate for your retail brand. Input your ad spend and current ROAS to get projected results.

Estimate Your ROI

Your retail brand's next viral haul is just one brief away.

Ready to scale with authentic Indian UGC? Let's produce videos that make people stop scrolling and start buying.

Wait! Get Our Free UGC Playbook

Enter your email to receive our comprehensive guide to UGC marketing for Indian brands.

No spam. Unsubscribe anytime.