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UGC for E-commerce
& D2C brands

India's top UGC agency for e-commerce. We create authentic unboxing, review, and testimonial videos that boost conversions and lower your CPA across Shopify, Amazon, and direct stores.

2.4M
Views
340K
Likes
89K
Shares
The UGC Agency logo @theugcagency
24.5K
1.2K
892
UGC creator portrait — Ecommerce brand campaign @arjun.ugc
18.3K
943
567

Authentic UGC that helps Indian brands scale

Our team delivers high-converting UGC videos for brands across India.

UGC creator portrait — Ecommerce brand campaign UGC creator portrait — Ecommerce brand campaign UGC creator portrait — Ecommerce brand campaign UGC creator portrait — Ecommerce brand campaign
+50
Trusted across
+420%
Engagement
3.5M
Monthly reach
UGC creator portrait — Ecommerce brand campaign @priya.creates
7.2% Conversion
UGC creator portrait — Ecommerce brand campaign
UGC creator portrait — Ecommerce brand campaign @arjun.ugc
Purpose

Performance-led UGC that turns product pages into conversion machines.

Our e-commerce UGC drives real purchase intent — authentic product demos, unboxings, and testimonials crafted for Indian online shoppers.

Why Choose Us

Built for D2C brands who want real customer stories

We produce authentic product UGC that builds trust, reduces returns, and drives repeat purchases — crafted specifically for Indian e-commerce audiences.

Get UGC Now

UGC that turns browsers into buyers

Authentic product reviews and unboxing content that makes Indian shoppers click "Add to Cart" with confidence.

3.8x
Avg. engagement
94%
Growth rate
2.8M
Monthly reach

Product content that outsells studio ads

Real people showcasing your products in real settings — the content that D2C shoppers trust most before purchasing.

92%
Watch rate
5.1x
Share rate
200+
Viral videos

Where product discovery meets
authentic UGC

A showcase of our best e-commerce UGC work — unboxings, reviews, hauls, and testimonials.

Beauty & Skincare+340% conversions
Food & Beverages+520% engagement
Fitness & Wellness+210% reach
Home & Lifestyle+680% ROAS

E-commerce categories
we create UGC for

Every product vertical covered — from fashion to furniture. Click any category for industry-specific UGC details.

👗
Fashion & Apparel
Try-on hauls, styling reels
💄
Beauty & Cosmetics
Tutorials, routine videos
🧴
Skincare
AM/PM routines, texture demos
👟
Footwear
Fit reviews, styling, wear tests
📱
Electronics & Gadgets
Unboxing, feature walkthroughs
Watches & Eyewear
Styling, detail macro shots
💍
Jewelry & Accessories
Unboxing, try-on, gifting
🛋️
Home Decor
Room makeovers, setup demos
🪑
Furniture
Assembly, real-home reviews
🍳
Kitchen & Cookware
Recipe demos, durability tests
🍕
Food & Beverage
Taste tests, haul videos
🛒
Grocery & Daily Essentials
Pantry restocks, reviews
🧘
Health & Wellness
Routine, testimonial content
💊
Supplements
Usage, results, ingredient deep-dives
🏋️
Fitness & Activewear
Workout demos, gear reviews
Sports Equipment
Training, durability testing
Outdoor & Camping
Real trail tests, gear setup
🧔
Men's Grooming
Beard care, skincare routines
🌿
Organic & Natural
Ingredient spotlights, B&A
♻️
Sustainable & Eco-friendly
Ethical brand stories, impact
👶
Baby Products
Parent reviews, safety demos
🧒
Kids Products
Play demos, parent testimonials
🧸
Toys & Games
Unboxing, play-through, reviews
🐾
Pet Care
Pet parent reviews, routines
Luxury & Premium
Elegant unboxing, prestige content
🎨
Arts & Crafts
Supply demos, project tutorials
📚
Books & Stationery
Hauls, journaling demos, reviews
🌱
Gardening & Plants
Growth updates, repotting, kits
🧳
Luggage & Travel Gear
Packing demos, real-trip tests
🚗
Automotive & Accessories
Product installs, gear reviews

What brands say
after working with us

Real results from brands we’ve produced UGC for.

“The UGC videos they produced felt so authentic, our ad ROAS jumped 3x. Best investment for our brand.”

Priya Sharma
Founder, GlowSkin India

“The UGC videos they delivered outperformed our studio ads by 5x. They truly understand the Indian audience.”

Arjun Mehta
Marketing Head, Wakefit

“The UGC Agency produced videos that perfectly captured our brand voice. Our Instagram ads now convert like crazy.”

Sneha Patel
Co-founder, NuaWoman

“We needed relatable content for our mattress launch. The UGC they delivered drove 10x ROI on Meta ads.”

Rohan Kapoor
CEO, Duroflex

“Best investment for our brand’s performance marketing. UGC ads lowered our CAC by 45%.”

Aditya Rao
CMO, FanCode

“The UGC videos they produced felt so authentic, our ad ROAS jumped 3x. Best investment for our brand.”

Priya Sharma
Founder, GlowSkin India

“The UGC videos they delivered outperformed our studio ads by 5x. They truly understand the Indian audience.”

Arjun Mehta
Marketing Head, Wakefit

“The UGC Agency produced videos that perfectly captured our brand voice. Our Instagram ads now convert like crazy.”

Sneha Patel
Co-founder, NuaWoman

“We needed relatable content for our mattress launch. The UGC they delivered drove 10x ROI on Meta ads.”

Rohan Kapoor
CEO, Duroflex

“Best investment for our brand’s performance marketing. UGC ads lowered our CAC by 45%.”

Aditya Rao
CMO, FanCode

“Best investment for our brand’s performance marketing. UGC ads lowered our CAC by 45%.”

Aditya Rao
CMO, FanCode

“We needed relatable content for our mattress launch. The UGC they delivered drove 10x ROI on Meta ads.”

Rohan Kapoor
CEO, Duroflex

“The UGC Agency produced videos that perfectly captured our brand voice. Our Instagram ads now convert like crazy.”

Sneha Patel
Co-founder, NuaWoman

“The UGC videos they delivered outperformed our studio ads by 5x. They truly understand the Indian audience.”

Arjun Mehta
Marketing Head, Wakefit

“The UGC videos they produced felt so authentic, our ad ROAS jumped 3x. Best investment for our brand.”

Priya Sharma
Founder, GlowSkin India

“Best investment for our brand’s performance marketing. UGC ads lowered our CAC by 45%.”

Aditya Rao
CMO, FanCode

“We needed relatable content for our mattress launch. The UGC they delivered drove 10x ROI on Meta ads.”

Rohan Kapoor
CEO, Duroflex

“The UGC Agency produced videos that perfectly captured our brand voice. Our Instagram ads now convert like crazy.”

Sneha Patel
Co-founder, NuaWoman

“The UGC videos they delivered outperformed our studio ads by 5x. They truly understand the Indian audience.”

Arjun Mehta
Marketing Head, Wakefit

“The UGC videos they produced felt so authentic, our ad ROAS jumped 3x. Best investment for our brand.”

Priya Sharma
Founder, GlowSkin India
See real campaigns we’ve produced →

Here's how we deliver
high-converting e-commerce UGC

Our proven 4-step process delivers authentic UGC for brands across industries.

1

Brand Brief & Strategy

We understand your brand, target audience, and campaign goals to create a tailored UGC production brief.

2

Script & Storyboard

Our team writes scripts and storyboards tailored to your brand's vibe, niche, and target Indian audience.

3

Content Production

We shoot authentic, scroll-stopping UGC — unboxings, testimonials, how-tos, and lifestyle content that converts.

4

Deliver & Optimize

You receive ready-to-use UGC assets with full usage rights. We track ad performance and iterate for better results.

Follower Growth

+127% avg.
JanFebMarAprMayJunJulAugSepOctNovDec
847K
+12.4K

Why Choose
The UGC Agency

See how we stack up against alternatives for your UGC content needs.

Feature
The UGC Agency
Freelancers
DIY / Marketplace
Content Quality
Studio-grade UGC
Inconsistent
Variable
Turnaround
2-3 weeks
4-8 weeks
2-6 weeks
Cost Per Video
₹10K/video
₹12K-35K
₹4K-20K
Strategy Included
Full strategy
Scalability
150+ creators
Limited
Moderate
Usage Rights
Full commercial
Negotiated
Platform-specific

Our Creator
Network

Vetted creators across every niche, ready to produce authentic content for your brand.

Ananya K.
Ananya K.
Beauty
★★★★★
Rohit S.
Rohit S.
Tech
★★★★★
Priya M.
Priya M.
Fashion
★★★★☆
Vikram R.
Vikram R.
Fitness
★★★★★
Neha J.
Neha J.
Food
★★★★★
Arjun S.
Arjun S.
Lifestyle
★★★★☆
Kavita D.
Kavita D.
Home
★★★★★
Ravi P.
Ravi P.
FMCG
★★★★★

Flexible plans
built for growth

Choose the plan that fits your goals. Scale up anytime as your audience grows.

Starter

Perfect for brands testing UGC for the first time.

₹60,000
  • 6 videos × 3 hooks = 18 videos
  • Script included
  • Full commercial usage rights
  • 9:16 vertical format
Get Started

Growth

For brands scaling UGC across multiple campaigns and platforms.

₹1,20,000
  • 12 videos × 3 hooks = 36 videos
  • Script + creative brief
  • Full commercial usage rights
  • 9:16 vertical format + raw footage access
  • Bi-weekly check-in calls
Get Started

Scale

Full-service UGC production for brands going all-in.

₹2,40,000
  • 24 videos × 3 hooks = 72 videos
  • Full commercial usage rights
  • Weekly check-in calls
  • Dedicated account manager
Get Started

Learn what makes
UGC convert

Tips, strategies, and insights for brands leveraging UGC.

UGC Strategy

Why brands are switching from studio ads to UGC

How authentic UGC videos are outperforming polished studio ads for brands.

Case Study

How a Bangalore skincare brand 3x'd ROAS with UGC ads

A step-by-step breakdown of the UGC strategy that scaled their Meta campaigns.

Industry Insights

Why UGC videos outperform studio ads for growing brands

Data-backed insights on why authentic UGC drives better ROI than traditional ad production.

Frequently Asked Questions
About E-commerce & D2C UGC

Common questions from e-commerce brands about our UGC video production services.

What types of UGC work best for e-commerce brands?
Product unboxing videos, honest reviews, testimonial content, and how-to demonstrations perform best for e-commerce. These formats build trust and help shoppers visualize the product experience before buying.
How does UGC reduce my customer acquisition cost?
UGC ads feel authentic and relatable, leading to higher click-through rates and lower CPMs. Our e-commerce clients see 40-60% lower CPA compared to traditional studio ads on Meta and Google.
Can you create UGC for my Shopify or Amazon store?
Yes, we create UGC optimized for all e-commerce platforms — Shopify, Amazon, WooCommerce, Flipkart, and Myntra. Content is formatted for product pages, ads, and social commerce.
How many videos do I need to test effectively?
We recommend starting with 6-12 videos with 3 hook variations each (18-36 total creatives). This gives enough data to identify winning angles and scale profitably.
Do you handle product shipping to creators?
You ship products directly to our assigned creators. We coordinate logistics and provide shipping addresses. Shipping cost is separate from the production package.
What ROAS can I expect from UGC ads?
Our e-commerce clients average 4.8x ROAS, with top performers exceeding 8x. Results depend on your product, pricing, and ad spend, but UGC consistently outperforms studio content.

Calculate Your E-commerce UGC ROI

See how much revenue UGC can generate for your e-commerce brand. Input your ad spend and current ROAS to get projected results.

Estimate Your ROI

Your D2C brand's next viral product video is just one brief away.

Ready to scale with authentic Indian UGC? Let's produce videos that make people stop scrolling and start buying.

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